{"id":108,"date":"2012-05-30T12:33:00","date_gmt":"2012-05-30T12:33:00","guid":{"rendered":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/2012\/05\/30\/gestion\/"},"modified":"2012-05-30T12:33:00","modified_gmt":"2012-05-30T12:33:00","slug":"gestion","status":"publish","type":"post","link":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/2012\/05\/30\/gestion\/","title":{"rendered":"Gesti\u00f3n"},"content":{"rendered":"<div><a href=\"http:\/\/1.bp.blogspot.com\/-kOtbp1aGGBg\/T8YTMe7uxII\/AAAAAAAAAJc\/51dyiWV4Y_o\/s1600\/gestionblog.jpg\"><img decoding=\"async\" border=\"0\" src=\"http:\/\/1.bp.blogspot.com\/-kOtbp1aGGBg\/T8YTMe7uxII\/AAAAAAAAAJc\/51dyiWV4Y_o\/s1600\/gestionblog.jpg\"><\/a><\/div>\n<div><\/div>\n<div><\/div>\n<div><b><span lang=\"ES\">Gesti\u00f3n<\/span><\/b><span lang=\"ES\">. &#8211; Buenos Aires : HSM Argentina S.A. v. 17, no. 2 (2012)<\/p>\n<p><\/span><\/div>\n<div><\/div>\n<div><b><span lang=\"ES\">Solicitar por: <\/span><\/b><b><span>H 3083<\/span><\/b><b><span lang=\"ES-AR\"><\/p>\n<p><\/span><\/b><\/div>\n<div><\/div>\n<div><b><span lang=\"ES\">En este n\u00famero<\/p>\n<p><\/span><\/b><\/div>\n<div><span lang=\"ES-AR\">En febrero de 2010, Eric Schmidt, entonces CEO de Google, lanz\u00f3 el concepto \u201cMobile First\u201d, por el cual todos los productos de la empresa tendr\u00edan una versi\u00f3n para m\u00f3viles. Estimaba que en tres a\u00f1os las ventas de dispositivos m\u00f3viles superar\u00edan a las de PC. Pero se equivoc\u00f3: se necesitaron apenas unos meses para que ello ocurriera.<\/p>\n<p><\/span><\/div>\n<div><span lang=\"ES-AR\">Si bien el 96 por ciento de los ingresos de la compa\u00f1\u00eda \u2014que ahora preside Larry Page\u2014 provienen de la publicidad, el dominio de Google tiende a expandirse m\u00e1s all\u00e1 de las b\u00fasquedas. YouTube, adquirida en 2006, ya genera ganancias, y el sistema operativo Android ruge en m\u00e1s smartphones que el iPhone de Apple.<\/p>\n<p><\/span><\/div>\n<div><span lang=\"ES-AR\">Mientras Google se prepara para organizar toda la informaci\u00f3n del mundo y hacerla accesible a todos, Bernardo Hern\u00e1ndez, su director global de Productos Emergentes, explica por qu\u00e9 el impacto de las nuevas tecnolog\u00edas cambi\u00f3 los paradigmas del marketing<\/p>\n<p><\/span><\/div>\n<div><\/div>\n<div><span lang=\"ES-AR\">P\u00e1gina web de la revista<\/p>\n<p><\/span><\/div>\n<div><\/div>\n<div><a href=\"http:\/\/www.wobi.com\/es\/magazine\/home\"><span lang=\"ES-AR\">http:\/\/www.wobi.com\/es\/magazine\/home<\/span><\/a><span lang=\"ES-AR\"><\/p>\n<p><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Gesti\u00f3n. &#8211; Buenos Aires : HSM Argentina S.A. v. 17, no. 2 (2012) Solicitar por: H 3083 En este n\u00famero En febrero de 2010, Eric Schmidt, entonces CEO de Google, lanz\u00f3 el concepto \u201cMobile First\u201d, por el cual todos los productos de la empresa tendr\u00edan una versi\u00f3n para m\u00f3viles. Estimaba que en tres a\u00f1os las &hellip; <a href=\"https:\/\/blogs.unc.edu.ar\/novedadesbm\/2012\/05\/30\/gestion\/\" class=\"more-link\">Seguir leyendo <span class=\"screen-reader-text\">Gesti\u00f3n<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":41,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6601],"tags":[],"class_list":["post-108","post","type-post","status-publish","format-standard","hentry","category-centro-de-documentacion"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/posts\/108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/users\/41"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/comments?post=108"}],"version-history":[{"count":0,"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/posts\/108\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/media?parent=108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/categories?post=108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.unc.edu.ar\/novedadesbm\/wp-json\/wp\/v2\/tags?post=108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}